Charles Stanley & Co. Limited is one of the leading investment management companies in the UK, dedicated to serving the private investor and one of the oldest firms on the London Stock Exchange.
Their web portal, named My Charles Stanley, provides access to online tools, helping Financial Advisers and Intermediaries to keep track of their investments and report accurately. New updates and design features to this portal have recently come into play, which were best communicated through an explainer video.
Information was clearly laid out on device renders, whilst a VO artist narrated through a refined script – resulting in a video that has a professional and future-facing aesthetic to mimic the focus of Charles Stanley.
I’m an Art Director at Birmingham-based creative agency GRIN, where this project was completed. Visit www.grin.uk.com to see more of our work and what the team get up to in our studio.